jacob ward

The Best Place to Buy Flour from Colorado is in Utah

The Best Place to Buy Flour from Colorado is in Utah

The commoditization of agriculture has done great things for product consistency and price stabilization, but has frequently fractured regional food systems in its wake. For every ten bags of all-purpose flour I buy from a producer like Ardent Mills, all ten will taste stale, and yet the same. What the producer gains in sameness and shelf-stability, the farmer loses in revenue and product control; and the consumer loses in flavor, terroir, locality, and traceability.